The Tourism Consortium of Son Servera and Sant Llorenç des Cardassar was created on 16 January 2013 by the local councils of Son Servera and SantLlorenç des Cardassar, together with the Hotel Association of Bahía de CalaMillor-Sa Coma.
The Consortium is a body governed by public law, with separate legal personality, which was created to promote and develop tourism in these municipalities. The tourist destination of Son Servera and SantLlorenç des Cardassar has hotel accommodation for some 37.000 visitors. It is the Balearic Islands' third most important destination.